JAKARTA – Spending the weekend is no longer just looking for a place to eat that is viral. Many people actually choose destinations that offer a more complete experience. From enjoying culinary, shopping, relaxing, to just walking to enjoy the atmosphere in one area
This concept is a trend in various major cities, including in Tangerang. One of them can be found at Hampton @ Manhattan District, Paramount Gading Serpong which was officially opened through the Grand Opening Se-Hampton on Saturday, July 11, 2026
Se-Hampton is a new identity that unites all areas of Hampton, including Hampton Square, Hampton Avenue, Hampton Promenade, and Hampton Walk
Carrying the concept of One Area, Endless Exploration, Hampton presents a combination of culinary, retail, lifestyle tenants, to public spaces that are interconnected. Visitors can move from one place to another on foot while enjoying the atmosphere of an open and comfortable designed area
Not only a place to shop, this area is also designed as a space to gather and enjoy various activities. The presence of pedestrian areas, open spaces, to various tenant choices makes the visiting experience more enjoyable, both with family, friends, and couples
According to Paramount Land Director, Chrissandy Dave, Hampton’s development shows that a commercial area can grow when it not only presents buildings, but also an ever-evolving business ecosystem
“A region is not only determined by good products, but also by the developer’s commitment to creating a new business ecosystem. We see many businesses growing from Hampton, even some tenants are growing and opening branches in other locations. That is proof that this area has great potential,” said Chrissandy at Hampton @ Manhattan District, Paramount Gading Serpong, Tangerang on Saturday, July 11, 2026
Chrissandy added that the continued growth of tenants provides more options for people to enjoy various experiences in one area
According to him, this development also shows that a commercial destination can develop into a living space, when business actors and visitors both feel the benefits
The same was conveyed by the Director of Sales & Marketing of Paramount Land, Ferry John Sihombing. He said that commercial areas are no longer only functioning as a place to transact, but also become social spaces that support community activities
“We want to present an area that is a place for people to gather, build a community, enjoy various experiences, and at the same time open up opportunities for economic activities to continue to grow. Therefore, Hampton is designed as a business, lifestyle, and entertainment area that is integrated,” said Ferry
According to him, the development of the Manhattan District also reflects the changing face of Gading Serpong, which is now not only known as a residential area, but also a culinary and lifestyle destination
During the opening event, visitors were treated to various activities that added to the experience of visiting, ranging from live cooking, marching bands, barongsai performances, live music, DJ performances, to attractions at various tenants spread throughout the area
These various entertainments show how a commercial area is now designed so that visitors are comfortable spending more time, not just coming to shop
The combination of culinary, retail, public spaces, and entertainment makes Hampton one of the examples of commercial areas that follow the lifestyle trends of today’s urban people, because it presents various activities in one destination that is easy to explore
The English, Chinese, Japanese, Arabic, and French versions are automatically generated by the AI. So there may still be inaccuracies in translating, please always see Indonesian as our main language.
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